Other Ways to Give

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You have even more options available to create your legacy for wildlife through WWF-Canada. Your generosity will safeguard wildlife and nature today and tomorrow for future generations to appreciate as much as you do.

Gifts of Stocks and Securities

Donating publicly-traded stocks and securities provides a tax-advantageous way to support WWF-Canada. When you make a gift of stocks, you receive a tax receipt for the fully appreciated value of your gift, and will not have to pay tax on realized capital gain. The receipt value will reflect the closing price on the transfer date. The standard capital gain inclusion rate of 50 percent on selling shares is eliminated when you transfer your shares to WWF-Canada rather than selling the stocks and donating the proceeds. You may transfer publicly traded stocks and securities electronically from your brokerage account to WWF-Canada’s brokerage account, which is maintained with RBC Dominion Securities. Just provide the Letter of Instruction to your broker and ask that they transfer your shares to WWF-Canada.

Account #421-41471-10
(FINS#T002, CUID DOMA, CTC 5002)
For Mutual Funds transfers – Dealer 9190, Rep KGH
2 Bloor Street East, #2300
Toronto, ON M4W 1A8
Tel: 416-974-2979
Fax: 416-974-3011

Gifts in Memory and Tribute

A memorial or tribute gift to wildlife through WWF-Canada is a meaningful way to express your love, admiration, and gratitude for someone special. Your gift will honour your loved one, create a lasting tribute to them, and connect both of you through your shared passion to protect nature.

When you make a gift in your Will for WWF-Canada, you can do it in memory of or in honour of someone who’s important to you. It will stand as your legacy and your loved one’s legacy for generations to come.

Gifts from Donor-Advised Funds

Donor-advised funds (DAFs) are one of the most convenient ways to support a cause you care about while maintaining the flexibility you desire. A DAF is a little like a personal charitable savings account. It allows you to make a charitable contribution (into your DAF account ), receive an immediate tax deduction and then make gifts (recommend grants) over time to your favourite charities – like WWF-Canada.

You can leave a legacy for wildlife by naming WWF-Canada as the beneficiary of the account balance in your will. Or to make an impact today, you can initiate a grant recommendation from your DAF now by clicking the “Give now from a Donor-Advised Fund” link below. Simply start typing in the name of your fund custodian and the system will prompt you through the process.

Complimentary planning resources are just a click away!

Your legacy toolkit


Sample Bequest Language

Questions? I'm here to help.

Margot Johnson's headshot


Senior Manager, Legacy Giving

Phone: 1-800-267-2632 or 416-484-7737
Email: mjohnson@wwfcanada.org