Gifts That Benefit Your Loved Ones

© / Tony Wu / WWF

You can make a gift that will protect the future of nature for generations to come and, at the same time, provide for your family and heirs.

Life Insurance Gifts

A gift of life insurance lets you support WWF-Canada in a significant and meaningful way. By paying modest life-insurance premiums today and naming WWF-Canada as a beneficiary, you can make an impactful gift that will demonstrate your commitment to conservation.

One way to leave this gift is to assign WWF-Canada as the beneficiary of your own policy or the life insurance policy from an employer. Your estate will receive a tax receipt equal to the direct benefit to WWF-Canada. In this way, you create your legacy and benefit your heirs through a significant tax reduction.

A second option is to purchase a new policy, name WWF-Canada as owner and receive tax receipts, during your lifetime, for any premiums paid after the date of transfer.

Complimentary planning resources are just a click away!

Your legacy toolkit


Sample Bequest Language

Questions? I'm here to help.

Margot Johnson's headshot


Senior Manager, Legacy Giving

Phone: 1-800-267-2632 or 416-484-7737